FIND YOUR BEST TIME TO POST ON INSTAGRAM
Get all of the reach, with none of the guesswork
Later learns when your Instagram followers are most engaged, and gives you scheduling suggestions that are unique to your audience. See your best posting times and schedule your content—all in one place.


Ditch the one-size-fits all schedule.
Find your unique best times to post on Instagram.
HOW IT WORKS

Connect your Instagram business or creator profile to Later, then enable Best Time To Post.

We combine data from audience engagement across Instagram and your followers to give you recommendations on the best days and times to post that are completely unique to you.

We give you up to 7 recurring weekly time slots when your followers are most engaged. They’ll appear on your Calendar for easy scheduling.

Once you know your ideal posting times, you can schedule content by dragging and dropping media into the optimal time slots. Remember to keep optimizing – the more you post, the smarter Later gets!
FAQ
Later’s Best Time to Post tool combines data from audience engagement across Instagram and TikTok as well as your followers to give you recommendations on the best days and times to post that are completely unique to you. The more you post, the better recommendations you’ll get.
Enabling Best Time To Post must be done on desktop first. We recommend setting your best times to post as Quick Schedule times—that way you can schedule at your best times to post in the mobile Later app.
Have more questions? Check out our help articles .
Find what works best for your followers
Create an account to learn your unique best times to post, and get tons of insights that’ll help your brand grow on Instagram.